Central England Co-operative played a major part in successful Lichfield Food Festival
Posted by Rob Smyth | 30/08/2016 | Category: Community
We helped entertain thousands of people as part of a successful Lichfield Food Festival.
As joint-headline sponsors we hosted a special stall in Market Street at the popular event, which took place on Saturday 27 and Sunday 28 August, and handed out 3,000 goody bags, free food samples and information on Co-op community projects.
This is the fourth Lichfield Food Festival that we have sponsored and supported.
Dozens of colleagues and volunteers gave up their weekend to help support the event and to showcase the community ethos that runs through Central England Co-operative.
Martyn Cheatle, Chief Executive of Central England Co-operative, said: “We were delighted to be involved in such a major event in Lichfield’s social calendar.
“Thousands of visitors from across the region descended on the city across the two days and we were proud to be part of a successful event that celebrates local producers and suppliers.
“Being a main sponsor of Lichfield Food Festival also allowed us to celebrate the fact that this is where our Business Support Centre is based and where the community ethos of Central England Co-operative emanates from across our trading area.”
The popular free-entry festival also showcased top chefs from across the region, a huge array of specialist food and drink, entertainment a baking competition, a brewing event and more.
The event featured over 180 stalls with a selection of traders offering a diverse mix of food and drink ranging from Caribbean to Middle Eastern cuisine to pop-up coffee shops and alcohol bars.
This year, the festival also welcomed two familiar faces of former Great British Bake Off contestants, Howard Middleton and Ali Imdad, who were presenting free baking demonstrations.
Morag Pringle, Lichfield BID Manager who heads up Lichfield Food Festival Committee and helped to fund the event, said: "This year's festival has been our most ambitious yet, with thousands of visitors descending on Lichfield to enjoy all the free events and to choose from a staggering number of delicious stalls and street food and drink.
"Lichfield Food Festival wouldn't be possible without the support of our fantastic local businesses and organisations. This is the fourth year that Central England Co-operative has backed the food festival, this year as a joint-headline sponsor. It's great that such a big company continues to support our event, helping us to make sure it continues to grow."