Brand new coffee shop to launch next month at Central England Co-op’s new flagship site in Lichfield

Central England Co-op’s £3 million flagship site in Lichfield will soon be home to a brand-new coffee shop creating up to 10 jobs and a great new offering for the local community.

The retailer has teamed up with the Insomnia Coffee Company to bring the fast-growing coffee chain’s first Staffordshire outlet to its Boley Park Food Store.

Insomnia is Ireland’s leading independent coffee shop chain where it was founded in 1997 but has been rapidly expanding into the United Kingdom with outlets across the country, including opening at Central England Co-op’s Littleover Food Store last year.

Work is well underway on the coffee shop which is set to launch in April in time to initially offer a takeaway service and outdoor dining, in line with Government guidance, before hopefully opening fully to customers in the summer as restrictions ease.

The coffee shop will be the latest phase of the revamped Boley park development to open after the successful launch of the revitalised food store, new petrol filing station and redesigned car park late last year, with two other units ready to house a gym and fish and chip shop opening this summer to complete the project.

Jamie Joyce, Central England Co-op Store Manager at Boley Park, said: “We have been overwhelmed by the positive response from the local community to the new Boley Park food store since we opened in November.

“We are now excited to be able to have Insomnia on board to deliver a high-quality café as part of the store, offering fantastic Fairtrade coffee and a great selection of sandwiches, cakes and snacks, which will really enhance the offer to our customers and members.

“As a co-operative retailer which takes great pride in its support of the Fairtrade movement and in its record on sustainability and the environment, we are delighted to partner with Insomnia which shares our ethos in both those areas, selling 100% Fairtrade coffee and tea, as well as continually driving to improve its environmental sustainability.”

Harry O’Kelly, CEO of Insomnia Coffee, said: “We are delighted to be opening our second store in partnership with the Central England Co-operative. After the warm welcome we received in Littleover, we are very excited to open our doors in Boley Park at the end of next month. 

“We are a destination for everyone who loves a great Fairtrade coffee and treat, without the fuss. We always strive to make every visit to our stores a memorable one, whether it’s a friendly welcome or remembering your coffee order.

“With our shared ethos on Fairtrade and Sustainability, we look forward to working collaboratively with Central England Co-op and providing an exceptional customer experience for Boley Park customers.”

 

Notes to editors

About Central England Co-operative

Central England Co-operative is one of the largest independent retail co-operative societies in the UK with interests in food, funeral, floral and property investment.

Owned by hundreds of thousands of members, its 7,550 colleagues serve customers across over 400 trading sites in 16 counties in the East and West Midlands, Yorkshire, Suffolk, Norfolk, Bedfordshire and Cambridgeshire. 

The Society’s purpose is to inspire communities to help create a ‘sustainable Society for all’, a strong and successful business that is invested in protecting the environment and the wellbeing of its colleagues, members, and customers.

Press office contacts: Rob Smyth and James Brindle

Phone - 01543 421390

Email - publicrelations@centralengland.coop

About Insomnia Coffee Company

Insomnia is Ireland’s leading independent coffee shop chain and the 15th largest in Europe. It has grown from a single location in a Galway Bookstore in 1997 to over 170 stores throughout Ireland and the UK, both on the high street and in partnership with retailers such as SPAR, EUROSPAR, Londis, Mace, Primark, Eason, Meadows & Byrne and Maxol. The company also has 450 self-service machines in operation in Ireland and the UK.

Insomnia currently employs 400 people throughout Ireland directly in its company-owned stores, along with a further 300 people through its concessions and franchised stores.

Insomnia was awarded “Franchisor of the Year” at the Irish Franchise Awards 2019 and “National Café Chain of the Year” at the Irish Quality Café Awards. Insomnia’s Treats Loyalty Programme was recognised as “Best QSR Loyalty Programme of the Year 2019” at the inaugural Irish Loyalty Awards. Insomnia Cavan was also named in the Top 30 stores in Ireland at the 2019 Retail Excellence Awards. 

Insomnia has been Fairtrade certified since 2006 and sells more than 30 million Fairtrade cups of coffee each year. The Insomnia blend is a unique recipe, roasted weekly using speciality grade Fairtrade beans sourced from Colombia, Tanzania, Peru and Sumatra.

For further information visit: https://www.insomniacoffee.co.uk/

For further Information please contact:

Denise Howard, Marketing Executive

Tel: 353 87 87 297 6701 

E: denisehoward@insomnia.ie