Co-op launches Christmas Foodbank Appeal in dozens of stores across Norfolk and Suffolk to help people in crisis

Posted by rob smyth | Published: 14/11/2017


Central England Co-operative is urging customers and members across Norfolk and Suffolk to help bring a little festive cheer to those in need by supporting its Christmas Foodbank Appeal.

The Society already works with foodbank providers in stores across the area throughout the year to provide emergency food and support to individuals and families in crisis.

But, this festive season, Central England Co-op is kick-starting a renewed effort to encourage people to drop off one or more items into store foodbanks during 15 November to 20 December.

The items will then be collected and distributed to help people in need across Norfolk and Suffolk.

Some of the stores taking place include ones in Mulbarton, Diss and Great Yarmouth.

Martyn Cheatle, Central England Co-operative Chief Executive, said: “As a Society we are committed to working with local foodbanks across our trading area to provide emergency food and support to individuals and families in crisis throughout the year.

“As a community retailer, we are aware that there are many people experiencing financial difficulties who may turn to foodbanks as a means of providing for themselves and their families.

“This is why we are launching our Christmas Foodbank Appeal to encourage our customers and members to help provide meals for people across the area in need during the festive season.

“All we are asking is that people drop off one or more items into our foodbanks this Christmas and help make a real difference in their community.”

Items that can be donated include shopping basket staples from tea, sugar and cereals to other essentials such as toiletries and hygiene products to ensure people can maintain their dignity during times of crisis.

During Christmas 2013, Central England Co-operative Society trialled an in-store food bank collection and such was its success that the Society now has permanent food bank collection points in hundreds of its stores.

The store foodbanks have resulted in thousands of people every month from Birmingham to Norfolk being given enough food to cook meals.

A specially created film has been produced to showcase the importance of supporting foodbanks at Christmas. It can be viewed at https://www.youtube.com/watch?v=fs7pv5AJbjw

The Christmas Foodbank Appeal will run from 15 November to 20 December and items can be dropped off in special Christmas tree bins at Central England Co-op food stores.

A full list of the stores taking part in the appeal can be found by visiting www.centralengland.coop/beingcoopy

 

 

Notes to editors

Picture caption: Central England Co-operative colleague Liisa Hollis is urging customers and members in Norfolk and Suffolk to get behind the Christmas Foodbank Appeal.

 

Sidebar:

 

Key items needed by foodbanks during the festive season:

  • Cereal
  • Tinned food
  • Sugar
  • Rice
  • Dried pasta
  • Pasta
  • Sauce
  • Biscuits
  • UHT milk
  • Fruit
  • Juices
  • Tea
  • Instant coffee
  • Toiletries

 

Embed code: Please use the code below to embed our video within your website or to share via social media:

<iframe width="560" height="315" src="https://www.youtube.com/embed/fs7pv5AJbjw" frameborder="0" allowfullscreen></iframe>

About Central England Co-operative

Central England Co-operative is one of the largest independent retail co-operative societies in the UK. It is a modern, forward-looking organisation employing over 8,000 staff, with gross sales of £927 million in 2016/17. The Society’s principal areas of activity are food, funeral services, and property investment. Central England Co-operative has over 400 trading outlets across 16 counties including; West Midlands, Warwickshire, Worcestershire, Staffordshire, Derbyshire, Leicestershire, Rutland, Nottinghamshire, Northamptonshire, Lincolnshire, West Yorkshire, South Yorkshire, Suffolk, Norfolk, Bedfordshire and Cambridgeshire.  The Society has an ambitious food store development programme for 2017.

 

Central England Co-operative is proud of its reputation for ethical business practices and corporate responsibility.  It is a member of Business in the Community, the membership organisation that stands for responsible business, and has also won many business awards for excellence.  The Society supports a number of charities including Dementia UK and invests a percentage of its trading profit into local communities.

 

Becoming a member of Central England Co-operative offers a whole host of benefits ranging from collecting points every time you spend in store to earn a share of the profits, access to members activities and community initiatives including the Community Dividend Fund, which hands out grants of up to £5,000 to charities and good causes across the Society’s trading estate.

Find out how to become a Central England Co-operative member by calling 0800 0501 601, emailing members@centralengland.coop or visiting https://www.members.coop

 

For more information visit www.centralengland.coop, follow Central England Co-operative on Twitter: @mycoopfood, and on Facebook: facebook.com/centralenglandcooperative

 

Rob Smyth / Heather Clapton at Central England Co-operative on 01543 414140

 

Email –publicrelations@centralengland.coop