Make it a local Christmas with a glass of West Midlands-brewed ale from Central England Co-op

Shoppers at Central England Co-op stores can bring a local flavour to Christmas this year as the retailer is selling a selection of locally-brewed real ales from Dhillon’s Brewery and Birmingham Brewing Company in 26 of the area’s stores.

Dhillon’s Brewery was founded in 2015 and its owners aim is to produce the most ‘exciting, beautifully craft ales’.

The brewery is a combination of traditional and modern brewing methods packaged in an edgy, urban outfit.

Birmingham Brewing Company was established in November 2016 with the aim of providing high-quality, locally-brewed beer to the Birmingham area.  

A spokesman for the firm said: “We believe that the only way to make great beer is to use the best ingredients we can find, we use water from the Welsh Mountains, traditional British floor malted Barley and the freshest hops we can get our hands on.”

Supporting local producers is important to Central England Co-op and the retailer now stocks many locally-sourced products.

Stirchley Food Store Manager Jim Cunningham said: “We are really proud at Central England Co-op of continuing our long tradition of working with local suppliers by joining forces with two great West Midlands breweries to showcase some great beers and ales.

“With Christmas just around the corner, customers can enjoy a great offering when it comes to beers, wines and spirits, made even better by the availability of some great local creations just a few miles away.

 “We also have some great options in our stores when it comes to pairing our range with food. This is a fantastic opportunity to really make the most of your dining experience and enjoy a locally-produced, festive drink.”

 

Notes to editors

The local ales range is available in the following stores:

Bentley Heath Food Store, Solihull
Church Road Food Store, Sheldon
Cotteridge Supermarket, Kings Norton
Dads Lane Food Store, King’s Heath
Dudley Supermarket
Erdington Supermarket
Gospel Lane Food Store, Acocks Green
Great Barr Supermarket
Hawthorn Road Food Store, Kingstanding
Hill Top Supermarket, West Bromwich
Kingstanding Road Food Store
Longmore Rd Food Store, Shirley
Lyndon Road Food Store, Solihull
Marsh Lane Food Store, Erdington
Oldbury Road Food Store, Rowley Regis
Overfield Road Food Store, Dudley
Quinton Food Store
Regent Road Food Store, Tividale
Shard End Crescent Food Store
Spies Lane Food Store, Halesowen
Stirchley Supermarket
Sutton Coldfield Supermarket
Swanshurst Lane Food Store, Moseley
Vicarage Road Food Store, Kings Heath
West Heath Road Food Store, Northfield
Yardley Supermarket

 

About Central England Co-operative

Central England Co-operative is one of the largest independent retail co-operative societies in the UK. 

It is a modern, forward-looking organisation employing over 8,000 staff, with the Society’s principal areas of activity being food, funeral services, and property investment.

Central England Co-operative has over 400 trading outlets across 16 counties including; West Midlands, Warwickshire, Worcestershire, Staffordshire, Derbyshire, Leicestershire, Rutland, Nottinghamshire, Northamptonshire, Lincolnshire, West Yorkshire, South Yorkshire, Suffolk, Norfolk, Bedfordshire and Cambridgeshire.  The Society has an ambitious food store development programme for 2018.

Central England Co-operative is proud of its reputation for ethical business practices and corporate responsibility.  It is a member of Business in the Community, the membership organisation that stands for responsible business, and has also won many business awards for excellence.  The Society supports a number of charities including Dementia UK and invests a percentage of its trading profit into local communities.

Becoming a member of Central England Co-operative offers a whole host of benefits ranging from collecting points every time you spend in store to earn a share of the profits, access to members activities and community initiatives including the Community Dividend Fund, which hands out grants of up to £5,000 to charities and good causes across the Society’s trading estate.

Find out how to become a Central England Co-operative member by calling 0800 0501 601, emailing members@centralengland.coop or visiting https://www.members.coop

For more information visit www.centralengland.coop, follow Central England Co-operative on Twitter: @mycoopfood, and on Facebook: facebook.com/centralenglandcooperative

Rob Smyth at Central England Co-operative on 01543 414140

Email – publicrelations@centralengland.coop



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